Get your platform found by both the buyers searching for what's on it and the sellers searching for where to list — with SEO tools built for two-sided marketplaces.
A marketplace has to be found twice — once by buyers searching for what your sellers offer, and once by sellers searching for a platform to join. Illumae gives marketplace and multi-vendor platforms the same SEO infrastructure larger platforms use — keyword research, technical audits, AI-assisted content, and structured data — without the agency price tag. From £40/month per domain, or free to start.
Buyers and sellers search completely differently — buyers search for specific products or services, sellers search for "how to sell online" or platform comparisons. keyword research and rank tracking gives you real search volume and difficulty data for both sets of terms, then tracks your organic Google ranking for each one, so you can see whether your buyer-side and seller-side content are both actually working.
AI content generation drafts articles from a target keyword — buying guides for your buyer audience, or "how to sell on our platform" guides for prospective sellers. Every draft runs through a fact-consistency audit before publishing, checking for internal contradictions and unhedged claims about specific figures like fees or commission rates.
A slow-loading listings page or a broken link in your seller sign-up flow can lose you either side of the marketplace. site audit crawls your entire site and returns a health score with a prioritised, page-by-page fix list — flagging broken links, missing meta tags, slow-loading pages, and images without alt text, which matters across a large, constantly-changing set of listing pages.
backlink checker shows domain authority and spam-risk banding for every backlink pointing to your site, so you can see which are genuinely helping and which might be worth scrutiny. If you find links worth disavowing, Illumae generates a properly formatted Google disavow file ready to submit through Search Console.
Illumae's Schema Generator produces valid JSON-LD Organization structured data — your platform's name, logo, and social profiles in a machine-readable format. You paste the generated code into your site's page head yourself; Illumae doesn't inject it automatically or generate schema for individual listings in bulk.
It depends on what's traded on your platform, but Illumae's keyword research gives you real search volume and difficulty data for both sides. Useful starting points are buyer-side product or category searches, and seller-side searches like "how to sell online" or platform comparisons — worth tracking separately since they attract very different people.
No — Illumae's Schema Generator produces JSON-LD one page at a time, and you paste each one in yourself. There's no bulk generation across thousands of listings, so it's best used on your platform-level pages (homepage, category pages, seller sign-up) rather than every individual listing.
It crawls every page it can reach and returns a health score with a prioritised fix list — flagging things like missing meta titles, broken links in your seller sign-up flow, images without alt text, and slow-loading pages, which are easy to lose track of when listings are constantly being added and removed.
It's JSON-LD markup that tells search engines your platform's name, logo, and social profiles in a machine-readable format. You paste the output into your site's page head — it's real, mechanical groundwork for how search engines represent your brand, though it doesn't by itself guarantee ranking.
Yes. The free plan includes 3 AI article generations, keyword research, a content calendar, and a basic dashboard — no card required.
No credit card required. See real output for your own business before you pay anything.