For Recruitment and Staffing Agencies

SEO for Recruitment and Staffing Agencies

Get found by both employers looking to hire and candidates looking for work — with SEO tools built for two-sided recruitment businesses.

A recruitment agency has to be found twice — once by employers searching for a staffing partner, and once by candidates searching for their next role. Illumae gives recruitment and staffing agencies the same SEO infrastructure larger firms use — keyword research, technical audits, AI-assisted content, and structured data — without the agency price tag. From £40/month per domain, or free to start.

Track Rankings for Both Employers and Candidates

Employers and candidates search completely differently — employers search for staffing solutions in their sector, candidates search for specific job titles and "jobs near me". keyword research and rank tracking gives you real search volume and difficulty data for both sets of terms, then tracks your organic Google ranking for each one so you can see whether both sides of your content are working.

Draft Content for Employers and Career Advice for Candidates

AI content generation drafts articles from a target keyword — explainers on your recruitment process and specialisms for employers, or career advice and interview guides for candidates. Every draft runs through a fact-consistency audit before publishing, checking for internal contradictions and unhedged claims about specific figures. What it doesn't do is verify domain-specific accuracy — any content touching employment law, right-to-work rules, or compliance still needs review from someone on your team before publishing.

Fix the Technical Issues Costing You Placements

A slow-loading job listings page or a broken link in your candidate application form can lose you either side of the placement. site audit crawls your entire site and returns a health score with a prioritised, page-by-page fix list — flagging broken links, missing meta tags, slow-loading pages, and images without alt text.

See Who's Linking to Your Agency

backlink checker shows domain authority and spam-risk banding for every backlink pointing to your site, so you can see which are helping and which might be worth scrutiny. If you find links worth disavowing, Illumae generates a properly formatted Google disavow file ready to submit through Search Console.

Add Organization Structured Data for Your Agency

Illumae's Schema Generator produces valid JSON-LD Organization structured data — your agency's name, logo, and social profiles in a machine-readable format. You paste the generated code into your site's page head yourself, or hand it to your developer; Illumae doesn't inject it automatically.

Frequently asked questions

What keywords should a recruitment agency track?+

It depends on the roles and sectors you cover, but Illumae's keyword research gives you real search volume and difficulty data for both audiences. Useful starting points are employer-side terms like sector-specific staffing searches, and candidate-side terms like specific job titles and location-based "jobs near me" searches — worth tracking separately since they attract very different people.

Can the AI content tool write accurate content about employment law or right-to-work rules?+

Not on its own, and this matters. Illumae's AI content tool runs every draft through a fact-consistency audit that checks for internal contradictions and unhedged claims about specific figures, but it does not independently verify domain-specific accuracy. Any content touching employment law, right-to-work checks, or compliance still needs review from someone on your team before it goes live.

How does the site audit help a recruitment agency's website?+

It crawls every page and returns a health score with a prioritised fix list — flagging things like missing meta titles on job listing pages, broken links in your application form, images without alt text, and slow-loading pages, which can quietly cost you both employer enquiries and candidate applications.

What does the Organization schema actually include?+

It's JSON-LD markup that tells search engines your agency's name, logo, and social profiles in a machine-readable format. You paste the output into your site's page head — it's real, mechanical groundwork for how search engines represent your brand, though it doesn't by itself guarantee ranking.

Can I try it before paying?+

Yes. The free plan includes 3 AI article generations, keyword research, a content calendar, and a basic dashboard — no card required.

Try your first 3 articles free

No credit card required. See real output for your own business before you pay anything.